Where did January Go?
Posted 7 months ago in Miscellaneous News
A Message from the Managing Director
I can’t believe it’s nearly the end of January already – I hope 2014 is treating you well so far! Looking back to 2013, it’s safe to say it was a really fun year. Perhaps the biggest change was our decision to surprise as many winners as possible in person, starting with Alison Budge who won a Range Rover Sport. It was a very wet and windy day, but the reaction we received means that we now try to surprise every winner that way – either at home or their work (which is often even more fun as their colleagues’ reactions are often just as priceless!)
The whole process is very exciting, as until the judging is done we have no idea who has won, which car they’ve won or indeed where they live. We have just 48 hours to get the car and make a plan to surprise them… I must say it has played havoc with my diary as I never know where I’m going, but seeing peoples faces when we turn up makes it so worthwhile.
Winners every two weeks
We also launched our Free Competitions during 2013, some of which involve the winners racing various cars against me…challenges I relish! We’ve had great experiences, including driving around the legendary Nurburgring, pushing a Lamborghini Aventador past the 200mph barrier and spending a memorable day at Palmersport – even if I was soundly beaten! We look forward to meeting more of you on these amazing events soon. Next up is Ice Driving in Sweden, which I am really looking forward to. We promise to keep bringing you these free-to-enter competitions and welcome your ideas for prizes – do let us know by emailing firstname.lastname@example.org
Looking ahead, 2014 promises to be a really exciting year with some great new car launches on the horizon – we’ll be visiting the famous Geneva Motorshow to see these first hand and then get them up on the site for you to win as soon as humanly possible! The other exciting news is that we will be building a Caterham Seven here at BOTB HQ. Assuming we manage to put all the bits together and it works as intended(!) we’ll be doing events with clients during the summer, so watch this space. We’ll also be investing in our retail sites over the coming months to make the experience even more fun – do say hello if you’re passing any of our airport or shopping centre stands!
Thanks for playing and I hope to be presenting you with your dream car very soon!